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Insure Your Bike
Competition - Insure the Gap
Brief:
Design a brand logo for Insureyourbike.co.uk.
Target audience:
- Cycling enthusiasts who depend upon their bikes for regular exercise, competing in races or commuting.
Tone/style:
- Professional
- Reliable
- Passionate
For this brief, I wanted to create a logo that reflected the name of the brand in a clear, coherent style. I wanted to create the shape of a bicycle which included the letters IYB to connect the brand name and what services they offer.
Insure the gap
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